And we are in for another month of this. It's going to be a painful December

There are several of these Best Buy "'twas the night before Christmas" ads.

They all feature "parents" congratulating themselves on buying something expensive for their kids.

And being appreciated by those kids, if only for a day.

They find this joyous.  We are supposed to find this charming.

We are disgusted, and grossed out, and frankly very, very sad.

And then we realize that oh my god, they were actually rhyming this.  And we remember fondly the times we half-watched, half-listened to these ads and didn't notice.   Those times when these ads were just depressing, and just made us want to cry a little, and didn't fill us with rage at what has become of the season.

And I didn't even comment on the whole "Holy Grail" imagery.

I have to go lie down now.