Ok, who is the most insane person in this ad?

1.  Is it the younger woman, who lives in a house so filthy, and is so determined to hide that fact from Evil Mother In Law Cliche, that she spends an afternoon spraying the hell out of it with Febreze?  I mean, sure the house might not stink anymore, but isn't anyone going to notice how damp the pillows and curtains are?

2. Or is it Evil Never Satisfied Mother In Law Cliche, who proceeds to have a religious experience upon entering the Febreze-soaked house....and then attempts to consume the couch and drapes with her nose?  Ick- I mean, what the hell is that all about?

Dear first woman- you need to either keep your house clean (by which I mean, divide the cleaning chores up between yourself, your husband, and your kids) by actually CLEANING, because guess what?  Roaches don't care about Febreze.  And all you are teaching your family here (besides that mom is scared of Mom-in-Law) is that smelling clean is just as good as being clean.  Not a great message.

Dear second woman-- oh, never mind.  You're a lost cause.  Mom is pathetic, but Mom-in-Law....you're just gross.