Ancestry DNA advises us to stick to our own

So this guy really wants nothing to do with the new neighbors who are experiencing their first Canadian winter.  The new neighbors tell him this as a way to break the ice (no pun intended) but his response is to go back to his coffee with a "leave me alone" look on his face.  This neighborhood is cold in more ways than one, turns out.

Oh, but wait.  Turns out that the new neighbor traces his ancestry back to Ireland, and so does the established "leave me alone" guy.  Well, why didn't you say so!  Now you both have something in common and worth bonding over.  You can share coffee and chats over the fence and when that fence breaks no big deal you'll fix it together and hey it's almost Christmas let's string lights together now that we are best buds because our great-great-grandparents lived on the same island once.

What if, after a couple of years, one of the neighbors casually drops the fact that his family came from a particular part of Ireland- the Northern Part- and originally resettled there from their palatial Estate in London?  How about if their first "Irish" ancestor was an Anglican Minister who actually spent most of his time in England but visited Ireland from time to time to collect rents from his serfs, until that whole famine thing caused him to kick all those dirty renters off his land and send them off to America?  How close is the bond between these neighbors going to be then?

Point is, maybe knowing some distant ancestors came from the same part of Europe isn't the strongest reason to stop being an antisocial dick to your neighbors and actually acknowledge their existence and maybe even be somewhat freindly to them.  This commercial makes it so obvious that if the new neighbors had been English, or French, or Italian, or Black, the Wall of Silence would have remained solid and unyielding.  I don't think that's a very heartwarming message.