Sunday, March 17, 2019
McDonald's Stupid St Patrick's Day Commercial- Another Look Back
Ah, the good old days- when portraying certain nationalities as cartoonish cliche'd caricatures was just fine because Hey I Know People Like This And They Think It's Funny.
Here's a family of....well, I'm going to guess they're Irish, only because it's about ten thousand time even more offensive if they are not..."celebrating" St Patrick's Day by heading off to McDonald's and ordering green milkshakes and wearing stupid green plastic bowlers because That's How You Show You're Irish and that You're Proud of Your Irish Heritage. Then they do a little dancing because That's How Irish People Are, too. Later the kids will walk in the parade while grampa gets blasted at O'Dooley's like he does every weekend anyway. The day ends with the whole family gathered around the tv to watch Notre Dame win the 1977 NCAA title on VHS.
I'm sorry, but this is pretty rank, nasty stuff even if it is just making fun of the whitest people on the planet. I'm guessing it wouldn't pass the smell test today. Certainly if it did manage to accidentally make it on to the airwaves, it would be greeted with protests and "grow up you SJW snowflakes I know Irishmen and they all love this ad" counter-protests. Heck, since everything old is new again, I wonder why McDonald's doesn't just throw this ad on tv for today and today only to see how much attention they can get out of it.
(One thing people might note is that in 1983, these milkshakes didn't even come topped with whipped cream. It's as if people back then thought that there were enough empty calories in these things without it. Weirdos.)
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