Sunday, December 14, 2014
Infiniti Q50 commercial gets Karma wrong
So let me see if I understand this ad:
Infantile rich jackass lusts over black Infiniti. Being Infantile, he notices a guy volunteering for the Salvation Army and decides "hey, maybe if I'm nice to this old man, somehow that will translate into me getting my childish, selfish wants fulfilled. Worth a shot!"
So this guy blows an entire $1.86 on a cup of coffee at Starbucks and hands it to the Salvation Army guy. There's no dialogue, so we can't know if he shared his Stunningly Self-Absorbed Christmas Wish with the guy (maybe "so.....I did something nice for you, can I have a $40,000 car now?") But that doesn't matter- the guy believes this man is Santa, and if Santa sees us when we're sleeping and knows when we're awake, he doesn't need to be told that we are fantasizing about owning a new car.
We do know is that he notes a tear in "Santa's" jacket and proceeds to follow "Santa" to "Santa's" luxury apartment and spend all of five minutes sewing it up.
At this point, let's remember that this guy's actions are all clearly being dictated by "If I'm nice to this guy, he'll get me that car." Very important that we keep that in mind.
Next thing we know, rich guy is running out of his multi-million dollar suburban palace to find his Christmas present- sure enough, "Santa" was REAL and decided to reward a few dollars of charity and a few minutes of attention with a $40,000 car. Because Santa is every bit as big a dickwad as rich guy.
I mean, think about it- people all over the world perform random acts of kindness every single day, without any thought of immediate or future reward, Just Because. Then there are the people who struggle with illness or poverty of their own, or that of a loved one, who want nothing more than for that illness or poverty to go away. For pretty much all of them, Christmas will come and go with no obvious reward. But this manipulative dicktard basically bribes Santa for an hour or so, and gets an intensely juvenile Want fulfilled. Just like that. Heartwarming, huh?
BTW, the only way this whole mess results in actual Karma is if the jackass unsatisfied with his gilded life and multimillion-dollar house who managed to buy Santa gets into a horrible accident the very first time he takes his LookAtMeMobile out for a spin. A horrible accident that leaves him disfigured, crippled, dead broke- and in desperate need for the prayers and best wishes of people who are nowhere near as loathsomely juvenile as he is. THAT'S Karma, Infiniti. Glad I could help.
Saturday, December 13, 2014
Buick's Depresssing Salute to Black Friday
See, this ad is "funny" because Neighbor #1 just got back from Black Friday shopping and somehow got a black eye for his troubles. What we are supposed to gather from this is that another customer didn't like the way Neighbor #1 was reaching for that particular object at Best Buy, punched him in the face, and took it instead. Because it's the season to be jolly, and all that, I guess.
Neighbor #2 has so much empathy for Neighbor #1 that he responds by showing off HIS Black Friday purchase- a new Buick. At which point, I'm going to snap out of my "how sad is it that the violence associated with Black Friday Hysteria Shopping is being celebrated here" mood and switch to "I would be perfectly ok if Neighbor #1 gave Neighbor #2 a black eye of his own because jeesh, what a pompous jerk...."
I won't even comment that most car commercials regularly show people acting as if every day is Black Friday at the dealership- rushing in to "claim" cars, practically knocking people out of the way to get the "best" ones, as if there's a limited quality available. I'm too busy going back into Depressed that the period between Thanksgiving afternoon and the following Saturday has become a kind of Hunger Games for consumers is now considered normal. Yet really wishing that Neighbor #1 would leave Neighbor #2 flattened in front of his suburban palace, sprawled grotesquely beside his beautiful new Buick. I guess I'm kind of conflicted about this one.
Thursday, December 11, 2014
Audi's salute to a city filled with douchenozzles, I guess
Judging from this ad, Raleigh is some magical place where everyone makes $500,000 a year, lives in a suburban mansion, and drives a massive LookAtMeMobile to Very Important Places which are Very Important because they are pretty people with pretty cars who have places to go (casually, of course.)
As far as I am concerned, it's a magical place which can't be obliterated by a meteor quickly enough. Hell, I'd take a fast-moving plague if a meteor isn't available. We could even agree to bury these pigs in their f---ing cars.
Tuesday, December 9, 2014
"See mom, I'm not wasting my life playing Xbox! I'm 'winning!'"
"Let me tell you something you already know"- ummm, why, exactly?
"Life isn't all sunshine and rainbows"- is that really what you wanted to tell me? If the answer is "yes," then you're right- I already knew that. Everyone over the age of two already knows that.
"It's not about how hard you hit, it's about how hard you can get hit," blah blah blah already horribly cliche'd clips from Rocky Balboa which has nothing to do with this ad since nobody sitting their fat butts down and playing stupid video games is either hitting or taking hits.....
"This is what winning is" -- or something like that, I'm not watching this awfulness any more times than I actually have to. Winning is playing XBox? Um, whatever- I don't see a whole lot of "winning" going on here, unless being an adult and spending money on a stupid, time-consuming toy is what "winning" means nowadays ( I actually don't doubt it.)
Sunday, December 7, 2014
Home Depot just broke the Wasteful Consumption meter
I get that ramping up the electricity usage is just something that gets done this time of year- December is "to hell with the bill, to hell with the planet, let's just wrap miles of bulbs around everything and crank up the juice" month. It's "we won't be satisfied until our house can be seen from space" month. It's "let's see if we can use so much electricity that we crash the grid or at least melt every bit of snow off our lawns" month.
But this family- good lord, they actually created a sign screaming CHEER for their living room? What the HELL for? What kind of lunatic actually does something which screams "Be Happy Dammit, Or Else," let alone does it exclusively for his own family?
Reminds me of that blinking billboard in the classic film Flash Gordon- "All Citizens Will Make Merry Upon Pain of Death." Jeesh, people- it's bad enough that you are going to consume more fossil fuels in one month than the average not-insane-with-conspicious-consumption-fever uses in a decade. You have to burn out your eyeballs with gaudy, silent demands INSIDE as well as outside?
Saturday, December 6, 2014
Ok- cute or not, this girl's time is up, AT&T
Once this woman finished explaining to the stupid knob customer how easy it will be for him to waste his life fooling around on his new phone with it's awesome gigs plan (WTF-ever, 21st century) it was really time for this commercial to be over. Buy this phone and this deal, and you never have to have a conversation with an organic life form ever again. Message received. Over and Out.
Naturally, AT&T could not let it go before adding an Exclamation Point of Dumb, however. So we get this other jackass who hasn't noticed that there are fifteen people waiting to be pandered to and told where to sign hundreds of dollars a month away on a stupid toy and instead decides to try to steal Cute AT&T Girl's sale away from her with a little attempt at levity which- I don't want to be overly harsh here- really ought to get him bludgeoned to death in an alley on Christmas Eve.*
New Year's Resolution AT&T- let's move on from this. This girl is easy to look at but you've run out of plausible things for her to say. Do something revolutionary and actually end an ad campaign before we are tearing our hair out with bored despair whenever one of your stupid commercials comes on, and a girl who went from being a Very Pleasant Break from Flo to Oh Her Again finishes up at Oh God I Never Want To See This Person Where's the Damn Remote Make It Stop. Please.
More comments on this classic Kay Jewelers ad
I commented on this ad produced for My First Crush* way back in 2009- I don't think I was even embedding at the time- but I thought it deserved another go-around (and since I'm not being paid to do this blog, I don't mind repeating myself from time to time. I mean, I'm not ripping off anyone. And based on the hit counter, it's hard to imagine anyone noticing anyway. So maybe I shouldn't have even mentioned that I've done this commercial already...
Anyway, this poor woman has apparently accepted the idea that her husband's father is going to be moving in- she's got the chilling family portait (featuring the Patriarch Hovering Over All) out of storage to be displayed so that when he shows up, he'll think it's always been there. She's got this resigned "well, maybe he won't live very long" look on her face. She makes some odd comment about their daughter needing a new pair of headphones- five years later I still don't know what that means- does Grampa shout a lot? Does he play the television too loud? Did Mom just discover Grampa's collection of Dean Martin CDs? What?
"Thanks for making our home, His Home" says her husband, who deep down probably wishes that his wife had put her foot down and said No because he couldn't.
"This IS his home" she replies. Well, I guess that's supposed to be sweet. Again, all I hear is resignation, perhaps mixed with despair and sherry. At least it's not 1955 and Mom probably works outside the home so she doesn't have to vacuum around the old guy's splayed-on-the-living-room-couch snoring (is THAT why daughter needs headphones?)
And then she gets the payoff- a piece of crap jewelry. If I were her, I'd make sure that jewelry kept coming- or better yet, was eventually upgraded to an Audi. A "diamond" pennant from Kay Jewelers for turning your perfectly-sized home over to Grampa? Jeesh, what's next- a night out at the Olive Garden?
*Jane Seymour wasn't actually my first crush. That would be Linda Kaye from Petticoat Junction. And when Seymour's character got killed off after the pilot for Battlestar Galactica, I didn't have much problem moving on to Phoebe Cates. My heart was more flexible back then.
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