Here's a better idea for a Budweiser Commercial which will never be adopted

Budweiser is really good at laying on the manipulative tripe, and always has been.  Dogs and twangy music are especially good devices, because most people are slack-jawed, overly sentimental morons who respond to such cues like Pavlov's dogs to his bell.  "Sad"- looking dog, rain, cardboard box, Deeply Concerned Owner (oh, excuse me, not owner- FRIEND)= You Must Care About All This Crap.

I admit that I didn't watch this ad during the actual Superbowl, because I mute the commercials (I know that's heresy to some people, because I hear it on the Monday after every one- "you didn't watch the commercials?  That's the BEST PART!")  But in my free time I plan to go through each one on YouTube and a majority are likely to get their own posts.  I'll also admit that I couldn't get through this entire ad, because it made my teeth ache with it's sickly-sweet glurge.  But I'm going to take a wild guess that in the end, a perfectly healthy, immaculately groomed puppy somehow makes it back to it's careless-- excuse me, "caring"- um, "family."  And that I'm really, really supposed to care.

Hey, Budweiser?  How about giving us some commercials that, oh, I don't know, have something to do with your BEER?  Maybe "drink Budweiser, because it's cheap and if you drink enough of it, you may actually manage to forget that you can't afford to drink anything better than Budweiser."  Or how about "Budweiser- drink it and drive, and chances are you'll eventually run over a dog as cute as this one."

Yeah, not a chance.

This isn't "Hunting." It's "Ambushing"

Where I grew up, boys hunted.  It's just something we started doing when we reached a certain age.  When Freshman year in high school rolled around, you took a hunting safety course sponsored by the NRA, you went to the range to take your test, and you got your hunting license.  Not some boys.  All boys.  A lot of girls, too.

And when deer season came around, we went to the pancake breakfasts at 5 AM, headed out into the woods before the sun rose, shivered, peered into the icy fog, and walked.  We walked quietly, trying not to make too much noise on the frosty leaves and grass, but we walked.

Some hunters used tree stands.  I never liked them- first, I always thought it was too cold to sit perched up in a tree, twenty feet or more above the ground, for hour after hour.  Second, I could never equate just waiting around for a deer to pick the wrong clearing to wander into with "hunting." Hunting had to mean walking, or it wasn't hunting.  Not to me.

In all the years I engaged in this annual ritual, I never once fired a gun at an actual deer.  Not because I got cold feet or was succumbed to a nagging concience; I just never saw a deer while hunting.  Neither did anyone I ever hunted with.  Maybe it was me.   When I was fifteen, I shot a huge raccoon out of a tree (my best friend's father, a brilliant taxidermist, turned it into a rug for me.)  That was the only animal I ever managed to kill while hunting.

Now, to this commercial- what these people are doing with their fake hay bale makes me rethink the whole tree stand issue.  Hey, "hunters"- this isn't freaking Vietnam.  If a deer sees you before you see it, it's going to run away, not kill you.  If you bag your deer by hiding inside one of these things, you arent' a hunter- at best, you are a trapper.  I put you one very small step above the scumbags who put out salt licks to bait their prey.  If you are in the market for a little house you can set up in the woods and sit in until a large animal comes close enough, do real hunters a favor and just stay on your couch and drink beer in front of the tv.  Because you are giving them* a bad name.

*I haven't hunted in 30 years, not because I have any moral objection to it, but because it's not an especially safe or popular activity here in suburbia.

Point of Personal Privilege: My Credit Union

Ok, first off- this is not my credit union.  I couldn't find a commercial for mine, probably because it's run by the Actual Federal Government and it doesn't need to make commercials to attract customers.  But this commercial was stupid and annoying enough* to make it worthy of my blog, so...

Second, let me say that I generally like my credit union.  They have always been very good to me, quick to respond to questions, etc.  I'm a bit irritated that they shut down pretty much all of their suburban branches and I have to take a train to use the "most convenient" branch, and it has really crappy hours and I have to go through a metal detector to get in....but heck, I've been a member since 1985 and I really don't like change so....

But two weeks ago, my credit union made a mistake.  Ok, things happen, and they fixed it quickly.  That's not the problem.  My problem is what happened next- a comedy of stupid exposing an over-reliance on computer-generated mail.

Here's what happened- I tried to use my debit card and it was rejected.  So I went online and checked my account- and found that it was overdrawn....because for some reason, my credit union had sent Verizon $536 I didn't owe and that Verizon didn't ask for.

I called the credit union and was quickly emailed a "Non-Authorization of Funds" form to fill out and send back, and within two hours the problem was rectified and the money returned to my account.  I didn't get an apology, but at the time that didn't really matter to me.  Mistake made, mistake fixed.  No problem.

Oh, but wait- a few days later, I got a form letter in snail mail from the Credit Union which informed me that my account had overdrawn, that the "bill" generating the overdraft had been paid, and that I was being charged a $28 Member Privilege Fee (this had also quickly been returned, days earlier, when the mistake had been fixed.)  Meh, no big deal I figured- these things are automatically generated and sent, whatever.

The next day, I got another form letter- "Your account is overdrawn by this amount, please remit to keep your account in good standing."  Again, I know these letters are generated and sent automatically, but now I'm getting a little irritated.  The Credit Union made a mistake, and fixed it.  I didn't ask for an apology, but now I'm thinking I would have liked that- especially if I was going to get "you've been a bad boy, send us money" notices instead.

Today I got one more letter- "The United States Credit Union is committed to your financial well-being and we would like to help you avoid these costly fees in the future."  Um, how?  By disciplining the person who screwed up my account?  That would be ok- but why tell me?

I mean, come on- what's next, credit union- are you going to send me a Helpful, Informative list of Financial Peace University seminars in my neighborhood?

And now I want an apology- not so much for the mistake (which would have been more than mildly annoying if I had been on vacation,) but for the daily "our computer assumes you did something wrong so here's another politely condescending missive" letters.  So I'll be calling on Monday and asking for one- and for the address of a person I can send at least three "we noticed you screwed up a customer's bank account" letters to.  Wish me luck.

*Even the YouTube glue-sniffers hate this commercial.   Just check out the comments.

Sorry- to me, you'll always be the guy riding the CGI wave in "Die Another Day"

In 1986, Roger Moore (mercifully) retired as the third man to play James Bond on the big screen.  People my age remember that Moore stayed in the role longer than any other actor- 12 years and 7 films- and probably walked away at least two films and six years too late.  He was fifty-eight years old when the god-awful A View To A Kill was released in 1985, and man did he look it.

See that sunset, Mr. Moore?  Have a nice ride into it.  Better late than never.  Take Tanya Roberts with you.

In 1994, Timothy Dalton- an actual, Royal Shakespeare Theater-trained actor, got sick of waiting around for United Artists to get it's financial house in order and decided to give up the role of James Bond after only two films.  Anyone who has ever talked film with me knows that I consider Dalton the very best actor to ever play the Bond role, and believe that his two contributions to the Bond library were real highlights in the series.   Dalton brought a darker, edgier, more realistic portrayal to Fleming's iconic character, and his scripts were down-to-Earth spy stories which were a welcome change after a dozen years of Mad Billionaires Who Want To Kill Everyone On Earth Being Thwarted As Soon As Roger Moore Can Be Bothered To Stop Having Sex With Everyone schlock.
But Dalton is also one of the most criminally underappreciated actors ever, so American audiences didn't exactly react with a collective moan at the news that Dalton would not be returning for a third film.

Pierce Brosnan played James Bond in four films which were released in the years 1995-2002.  The first one was ok.  The second one was a ripoff of You Only Live Twice AND The Spy Who Loved Me.  The third one featured Denise Richards as a nuclear physicist.  The fourth one was dominated by Halle Berry, CGI, and the worst title song in the entire series until it was beaten out by "Another Way To Die" in 2008.  Moore's reign as Bond featured one car chase after another- Brosnan's was a wall of noise created by endless machine gun fire and explosions- action set pieces in which Waiter In a Tux Brosnan might as well have been just another stuntman.  Oh, and he couldn't act his way out of a paper bag.

In 2005, Brosnan became the very first Bond actor to actually be fired from the role.  He didn't handle it very well, tossing out whiny, peevish, bitter and juvenile snark at his former benefactors.  Daniel Craig has done very well with the job (except for Quantum of Solace,) pretty much silencing the critics who thought that he couldn't follow Pierce.

Last year, Brosnan attempted an action hero comeback in The November Man.  Oh, you missed it?  So did pretty much everyone else.

See that sunset, Mr. Brosnan?  Have a nice ride into it.  Here's a crappy car you can use.  Take Halle Berry and the ice palace and CGI tidal wave and Madonna with you.   And good luck with that November Man sequel.  I'll try not to blink and miss it like I did the original.

Jeeesh....this isn't very classy, is it?

Tom Sims, Snowboarding innovator and entrepreneur, has been dead for two years.  Maybe his family, not satisfied with their take in the will, decided to sell old home movies for a few bucks?  However this car company got them, this just doesn't feel right at all.

Hey look, a reason to wake up tomorrow

I still think that cell phones represent the ultimate debasement of technology, but e-cigarettes have to be running a close second.   Check out this ad- we've reached a new Renaissance here, folks.  Tomorrow is going to be great- because now you can stick this new thing in your pathetic addicted mouth and suck away on something that Isn't Exactly A Cigarette but you can bet contains all kinds of harmful junk our wonderful FDA will reveal to us in another generation or two- when e-cig addicts can be counted in the millions, of course.

Or, you could just see your doctor and take steps to quit your stupid, juvenile, disgusting, life-shortening and healthcare cost-inflating habit.  Morons.

Isn't the tagline "Do More" the ultimate in false advertising?

First, I don't want to be mean- but whatever that squealing weird thing is sitting next to the guy on the couch, man it's annoying.  I mean, I guess it's a female of the human species, but what the hell?  Is she eight, or fourteen, or thirty?  What the hell is going on with her face and her voice?  This is beyond horrifying.

Ok, now on to the rest of this ad- naturally, it takes place in a virtual palace of a living room, but that's just par for the course in TV land.  That's not my major issue- I could create an entire blog dedicated to the unrealistically massive houses everyone in commercials seems to occupy.  No, it's more the guy's attitude- that he's doing Whatever The Hell That Is some kind of favor by giving her the opportunity to talk, text, tweet, download all she wants without limits because Hey After All That's What Life Is For, Right?

I really think that the message of this ad is supposed to be "this is what an awesome parent does"* I think it's more like "this is what an idiot who has no interest in being a parent but who wants his offspring to leave him alone" does.  Since when is feeding a loved one's addiction a good thing?  Oh yeah- when the addiction is a cell phone and can be fed with Unlimited Data Plan deals.

Again- can someone PLEASE explain to me why this is attractive to anyone?  I'd especially like to hear from parents- why is this a good idea?  Are you people all insane, or what?

*If one is the parent of a freakish adult/child hybrid thing, perhaps? Seriously, What IS that?