Paraphrasing Winston Churchill who, btw, would never touch this crap....

Never in the history of mankind has so much noise, so much chest-thumping, so much bragging and so much effort been expended in the service of so very, very little.

Seriously- I'm supposed to care that Budweiser WON'T LIVE BY THE RULES and isn't YOUR MOMMY'S PUMPKIN SPICE BEER YOU WUSSY and is clearly claiming to be THE BEER FOR REAL MEN AND REAL WOMEN SO IF YOU AREN'T ONE DON'T EVEN BOTHER TO ORDER ONE OF THESE AWESOME M-FERS LOSER.   I don't- which means I guess I'm not in their customer base.  Which means I am supposed to be totally doubting my self-worth right about now.

I haven't had a Budweiser in years, but unless they've changed the recipe since then, this commercial doesn't make a whole hell of a lot of sense. The message seems to be "Budweiser Goes Through A HELL OF A LOT to bring you a really, really mediocre beer!  So if you think you're good enough, head down to corner and pick yourself up a six-pack.  You can always find it, usually sitting right next to the good beer that isn't advertised with these KICK-ASS TESTOSTERONE-INFUSED COMMERCIALS!"

I feel bad about this, Budweiser, but I think I'll just keep passing on your product because- well, in the end, when I buy beer, I buy beer I actually want to drink.  Not beer that is made by a company which wants me to think that its production requires effort analogous to climbing Mt Everest with a keg- or at least, a pony keg- on your back.  Sorry you wasted so much time and effort.  If you want to just tell me I'm not good enough for your watery swill, I'll understand.

KFC really reached in this radio ad....

 I wish I could find more radio ads on YouTube, some of them are really snarkable.  I'd especially love to embed the ones for CPAP devices ( is there an epidemic, because there are suddenly a LOT of those ads) and the one for Rosetta Stone (yes, dammit, a bigger TV WOULD make me a better person, and now that I've answered you, please stop asking me during Every Freaking Commercial Break on SiriusXM.)

But since radio ads seem few and far between on YouTube, I'll just point out that this is a commercial for all-dark meat meals at KFC.  Which means it's a commercial urging people to celebrate Halloween by overpaying for boxes of scrawny deep-fried wings and legs.  I guess if you combine the impact this "food" will have on your arteries and your wallet, it is pretty scary, at that.

I'm SO glad that Safelight was there for this poor woman

Good freaking lord, how f---ng massive is this woman's house?  I find it very hard to believe that a woman with a spread like that in a suburb like this doesn't respond to seeing a crack in the windshield of her favorite SUV with something like "well, guess I gotta take the BMW today" rather than "Oh noes, a crack in my perfect life!  This might delay my weekly pedicure by an hour or so, woe is me!"

Seriously, was I really supposed to relate to this woman?

Let me see if I get this straight....

This deeply caring woman started working at an animal shelter.  She  decided to adopt an older dog (whose name is Bennie, I can hear even if the person who posted this can't) because "no one else wanted him."  He's an older dog, so he needs help from her "all day long" (so the dog basically stays at the shelter with her all day.)

Then this deeply caring woman suffered a flareup of her back pain, and "I was afraid I was going to have to give him away."  Um, say what?  You intentionally adopt an older dog who needs extra care, and as soon as you feel some pain in your back you think "maybe I should dump the dog which, btw, I've already noted nobody else wants?"  Jeesh, glad you tried an Aleve before getting the next door neighbor to put a bullet in it's brain at least, but man you were quick to consider nixing the whole dog thing fast, weren't you?

"Hey Sue, where's that dog you rescued? Bennie?"
"Oh, I loved Bennie!  But one day I felt a pain in my back, so I gave him away."
"Uh........"

It's great to be kind and loving, but to get credit for being kind and loving, it kind of requires that you stay kind and loving even when you've got a headache or a cold or a tweak in your back, lady.  Please do another animal a favor and stick with the one dog.  It's future is  precarious enough.

So with an Audi, you can pretend to be an astronaut? Why do overgrown children have all the money?

A former astronaut who is now an old man sits in a chair, paralyzed with memories of his lost youth and glory.  He won't eat.  He's obviously suffering from depression, but....

He doesn't need medication, he doesn't need therapy, and he certainly doesn't need someone to share his stories with.  He doesn't need to be reminded that he's got children and grandchildren.   He needs family that cares about him enough to realize that there is something very, very unhealthy in obsessing about the past, and to show him that life doesn't end at eighty (or whenever.)

He doesn't have that kind of family.  Instead, he's got a douchenozzle son who thinks that driving a tripped-up Audi might remind Dad of that spacecraft he commanded fifty years ago.  Personally, I wish Dad had asked his son something like "seriously?  Do you really think that when you drive this LookAtMeDouchemobile you are doing anything like traveling to the moon?  Are you kidding?"

Instead, this being a commercial, Dad is reminded of his glory days because he can cruise down the road in his son's Audi with it's glowing lights and showy, 90% utterly pointless bells and whistles.  Never mind that the spacecraft back in the '60s didn't have Facebook or WiFi or individually heated seats or multiple cameras and object detection with automatic braking that basically makes the driver of the Audi a sack of potatoes along for the ride.  Or that Son is really, really insulting Dad by suggesting that this Middle Finger On Wheels is a substitute for what Dad really misses- the danger and excitement that comes with adventure.

Maybe Dad is like the grandfather in The Red Pony, who has gone and on for so many years about traveling to the moon that his son has become a bitter, resentful, jealous jerk.  Son is going to show Dad how insignificant he truly is by having him drive a car which has more advanced technology in the sound system than in all of the Apollo spacecraft combined.   That would make this commercial even sadder.

Well, SOMETHING had to be intelligent here....

The woman driving the Audi Q7 is either blind as a bat or so overwhelmed by her own sense of self-satisfaction- as well as confidence that her super-smart car will protect her from her total disconnect with the world around her- that she was unable to detect a car approaching on a perfectly level road at a four-way stop in the middle of the  night.

Yeah, the Audi Q7 was absolutely the right choice for her.  Setting aside my amazement that she managed to survive despite the fact that until this year cars with these ridiculous safety features were not even on the market, I would argue that it was the ONLY choice for her.  I'm sure the person in the other car agrees- no one this obtuse and clueless should be behind the wheel of any other car.

I mean, she's not even shown distracted by a phone call or an update on a friend's Facebook page.  She's not like nine out of ten people I see driving around every day with eyes glued to their phones or encased in electronic cocoons with suburb-vibrating music.  She's just SITTING THERE IN ABSOLUTE SILENCE  And she doesn't notice that car approaching?  Good luck, lady.  Sooner or later you have to leave that car- and you seem destined to walk against the light or fall down an uncovered utility hole sooner or later.

This is Kathleen. We probably shouldn't get used to her being around

This is Kathleen.  Kathleen is a wedding planner.  Kathleen's day starts with big plans to make someone else's wedding a wonderful, happy experience- and with pain.  So Kathleen takes two Tylenol.

Kathleen feels ok for a while, but by the time she's done directing the arrangement of place settings, that pain is back and it's time for two more Tylenol.  That holds her until the DJ gets the reception cranked up, at which point it's time for two more Tylenol.

Long story short- by the time Kathleen is ready to hand the happy couple their bill for her services, Kathleen has gulped down eight Tylenol to get herself through the day.

Fortunately, Kathleen's got concerned co-workers.  One of them has picked up on the fact that Kathleen is severely addicted to over-the-counter pain killers.  Not really being much of a friend, her advice isn't "hey, you really need to see a doctor, this sounds like a long-term problem that you shouldn't be masking with liver-destroying anti-inflammatories." Nope.  It's "hey, you should switch to this alternative medication."  Great friend there, Kathleen.

Kathleen has found a way to ignore the very clear and obvious warning signs her body is giving her with two pills instead of eight, which I guess is a step in the right direction.  Personally, though, I wouldn't put a lot of money down on Kathleen dying with a healthy liver.  Or living to what nowadays we'd call a ripe old age.  Because Kathleen is in denial, her coworkers apparently don't really give a damn, and no one can make her sit down with a doctor for a professional diagnosis.

This is Kathleen.  Don't get used to her being around.  I don't think it ends well for her.