I mean, really. This ad seems to be aimed at viewers who are frustrated with the slow pace of their diabetes. If you "need 2" give your journey toward bad health- and the grave- then this is for you; for just five dollars, you can consume 1500 calories of grease, salt and sugar inside of ten minutes. And bonus: you'll be stripped of all that nagging ambition to take a walk or get some other form of exercise, as this carbohydrate loading/blood sugar spike is all but certain to leave you exhausted and wanting nothing more than a nap once the crash comes. Just to be safe, I'd wash it all down with a large Coke or maybe a milkshake. Carpe Diem like this and you'll cut back on the number of Diems you will have to Carpe.
I'm posting on this completely inoffensive commercial for two reasons:
First, I just came back from a week in Ireland, Wales and England and visited Insomnia Coffee several times and found each one a clean, well-maintained, attractive shop with decently-priced food (I had a very nice cheese panini and fudge brownie in Dublin- hey, I was on vacation, which meant that every day was a cheat day) and polite, efficient staff. The coffee is much better than Starbucks, though that's not saying so very much- everyone who takes their coffee black knows that Starbucks is more of a last resort than a first choice, unless you care more about your cup being hot for three hours than how the coffee actually tastes. For taste, it's Dunkin Donuts, McDonald's, and then Every Other Place in a distant third.
(Except that 7-11 Coffee is even worse than Starbucks, for the opposite reason: If Starbucks is too bitter and excessively hot, 7-11 is too weak and never hot enough. Ok rant over, back to praising Insomnia Coffee. I'm entitled to use this space as a Shout Out now and then, right?)
Second, I thought this ad was funny in its presentation of a Drive Thru as some kind of amazing Game Changer in the world of retail, probably because I live in the United States where pretty much every food establishment catering to people in a hurry already had Drive Thrus before 2020 and the outliers are scrambling to catch up now. Where these things rare in the UK before the Pandemic that Shall Not Be Mentioned?
"When you need a taco..." you go to this shop that sells warm poison and eat what they call a "Burrito?" Sense this does not make.
Then again, why should the punchline make any sense when the lead-up features a woman putting her cap on, one of her teammates deciding that it would be Uber-cute to do the same and then exchange a shy "we're on the same team but we really don't know each other, that's kind of strange but never mind" glance with her? Why should the punchline make sense when we see the batter respond to the "rally cap" bit by hitting an obvious pop fly? Why should the punchline make sense when it's a freaking Taco Bell ad and we all know it's going to end with someone hearing a bell and responding like an Eloi by dropping everything and marching to the nearest Suicide Center and ingesting poison?
By the way, I'm only even commenting on this stupid nothing of an ad because I couldn't find a commercial for Insomnia, an awesome Dublin-based coffee chain I found on my first day in Ireland and visited four times over the course of the week. Just before posting this I DID manage to find one, so that's coming next, assuming the ad is stupid and I really hope it is because there's little I hate more than having to be positive on this blog. Very good coffee, good and reasonably priced food, too- with any luck, sold through at least one stupid marketing campaign. We'll see.
Whenever the television was on anywhere in Ireland, England or Wales, I could count on seeing this commercial or some version of it 30 or 40 times an hour. Most of them start with the simple line "wine defended by the devil" and every time I heard it I wondered how it would play in the Not Very United Fundamentalist Christian States of America which became considerably more Fundamentalist while I was away.
Good to see that Wonder Woman 1984 didn't destroy Mr. Pascal's career though. He looked like he was having fun in that movie, and he looks like he's having fun here, too. Maybe he just likes to act. Meanwhile, I didn't have any of this wine while over there. Maybe the devil was protecting it from me?
I'll be traveling abroad for the first time since The Illness That Shall Not Be Named came upon us, and the stars have aligned to make my journey as stress-free as possible- this week, the negative COVID test requirement for re-entry into the US was rescinded. I was already going to carry a letter certifying recent recovery, but it's still a plus that I will only have to carry my vaccination card to get back into the country.
So I'll be off to Ireland on the 18th and will return on the 28th via London, looking forward to finally getting out into the world and using a vacation I paid for way back in 2020. Enjoy the archives while I'm away (and do it a lot, my visitor counter to this page has REALLY gone down in the past few months, this isn't monetized but I still need the engagement for inspiration.) Take care and see a few of you when I get back!
I just finished watching No Time To Die on Amazon Prime. In the past- like, before the dawn of the 21st century- it would have been unthinkable of me to wait for a Bond film to be released to video (as us old-timers used to say) before viewing it. I saw every Bond adventure, no matter how crappy (and the Roger Moore films were mostly pretty crappy) on the big screen soon after they were released from 1974 to 1989. I was never a fan of Brosnan so I waited to watch his films at home (they are bad) and saw only the first Craig Bond films at the theater.
Anyway, what a slog the last Craig "adventure" was. It took forever to get going, as it attempts to drown the viewer in pretention and foreboding and gloom etc. etc. We figure out pretty quickly that this is the last Bond Girl's back story and man we don't care. Whatever happened to having a Bond mission make up the pre-title sequence? Instead we get one that is all about his relationship with this woman and it ends with a breakup, wow such high stakes I'm on the edge of my seat again.
This movie quite literally never gets started. I think a plot is introduced about a half hour in and then we are on an island with an evil guy who is Evil Because He's Evil- no wait, he's evil because he's obsessed with the Bond girl from long ago and again this is all very personal and angsty and BORING. I guess he's going to release a deadly toxin and do a planetary reset like Stromberg wanted to in The Spy Who Loved Me and Drax attempted in Moonraker but it's really not clear because we never get to see the villain explain it, but jeeesh the story isn't told in any kind of compelling way. We get half an hour of Bond this other secret agent who is kind of in the film as the new 007 but not really killing everyone on the island except the bad guy who apparently just remains in hiding till he's the only one left....I really don't know. I was just bored.
Then Bond dies and we are supposed to care. Frankly, I was more than ready to see this Bond die. He's been dying since Casino Royale anyway, going through life with a grim pout on his face carrying personal baggage like a cross on his back and trying to convince us that his personal life is compelling but sorry it just never was. I don't want to see Bond as a loving husband and I sure don't want to see him as a daddy. I don't want the villain to be his stepbrother or in love with his girlfriend. This isn't Twilight for crissakes. I want to see a lone killer saving the world from a lunatic, not a lovelorn sap.
So goodbye, Mr. Craig, I guess you'll be missed by millions who inexplicably loved your Bond but I am not one of them. And when this series resets again- in 2029 or so, based on the franchise owner's ineptness at putting out chapters- I may or may not sign on. It really depends on if we get back to basics or not. If we are handed another round of this Human, Personal Bond, I think I'll give it a hard pass and watch You Only Live Twice again. That one has an evil villain, a cat, and a coherent Plan. And a Bond who doesn't give a damn about anybody or anything except the Mission. You know, as G-d -- and Ian Fleming- intended.
Ok, so Quantum of Solace was a sequel to Casino Royale so maybe it was all right that Craig spent it in mourning of a Bond girl, though seriously I really miss the days when they were just disposable eye candy who existed for one film and one film only. This is where Bond's journey to becoming a hard, remorseless killer in service of Her Majesty is completed. We'll be back to Bond saving the world while surrounded with eye candy he doesn't give one flying damn about now that his Not Very Interesting Origin Story is over. Right?
Nope.
In Skyfall we get Bond left for dead in the pre-credits sequence, and it turns out that he's fallen off the grid and is basically retired for the second time in three films. Jesus, we get it- this guy doesn't really want to be a spy. Fine, go get Clive Owen. But then the MI6 HQ is attacked and he comes back and now he's got a strong relationship with M for some reason even though he's still been a 00 for about fifteen minutes and has been on exactly three missions, two of which he ended by quitting. Anyway, the "plot" leads Bond to the villain who gets him to fall for one of the most overused cliche's of the last thirty years- the Bad Guy Who Gets Captured On Purpose So He Can Carry Out His Real Plan cliche. And what are the ridiculously high stakes- is Silva going to crash the world economy or start World War III? Nope. He just wants to kill M because M left him to die after a mission went bad. Again with the Deep Personal Connection crap. And it's only going to get worse in later films.
We get a ridiculously convoluted master plan which would be completely inoperable if any one of ten thousand things went slightly differently and then we get a freaking Home Alone Ripoff showdown at the Bond family estate in Scotland and there are, again, pretty much no stakes to speak of. And M dies anyway. Which means that Bond actually fails his mission and the bad guy triumphs. Well that's original, anyway.
Skyfall was highly praised for the same reason Casino Royale was highly praised- because it was much, much better than it's predecessor. And both times, that was a very low bar to overcome. But it was still dumb, pointless trash that left us wondering if Craig's Bond was ever going to get an interesting mission.
Then we get Spectre. This is interesting because the Brocolli family spent thirty years trying to get the rights to use the NAME of the super-cool Third Power agency introduced in the very first Bond film and which became synonymous with the series during the Connery era. So what to the Brocollis do with this precious property? They trash the hell out of it, even ruining the second-best villain of the series, Ernst Stavro Blofeld.
Remember him? The guy with the Cat? The coldblooded mastermind who plotted World Domination? He's butchered in this film. I mean, Charles Gray's depiction ALMOST destroyed the character in Diamonds are Forever, but he's RUINED here because the producers simply can't stop trying to make everything Deep and Personal.
See, it turns out that Blofeld is....Bond's stepbrother. Who hates Bond because....Blofeld's dad adopted him and maybe loved him more than his own flesh and blood. That's why Blofeld built the largest, richest, most dangerous criminal enterprise on the planet. Because of hurt feels.
And Mr. White, the underused Should Have Been villain of Casino Royale? Turns out he's got a hot daughter, and she's the Bond girl in this flick. When she didn't die at the end, I thought "oh no....Vesper 2.0...." but then I thought "I'm just being cynical. They aren't going to make us see Bond in love again, right? RIGHT?"
Jeeeeesh. The end of this sad enterprise is on its way.
