Well, I guess Rich Woods is just trying to be honest here, but this is a pretty damning "advertisement" for Surface Laptop, isn't it?
I mean, you can't describe it as "fast" or "easy to use" or "innovative" or "reliable?" You've got "sexy" and nothing else? It could be as functional as a paperweight and be described as "sexy." Are laptops just cars now? All about the looks? Nobody gives a damn if they actually work, as long as they let you show well to total strangers as you sit in Starbucks?
When I buy a computer, I don't look for a machine I want to stare at or date. Rich Woods does? Maybe you could keep your personal issues out of your reviews, Mr. Woods?
So, which is superior at providing over-the-top, redefining excessive glitz, hammer-to-the-head Oh Please Be Convinced That This Is The Most Exciting Thing In The Freaking Universe crank up the volume commercialism? ESPN's College Football Gameday or NBC's Sunday Night Football?
ESPN's features the musical--um, "stylings?" of something named Lzzy Hale (seriously?) screaming her ass off before transitioning to three hours of the musings of recent NFL washouts and ancient fossils drooling over college-aged men (Lee Corso is eighty-two freaking years old. He's been ranting about these young men on television for thirty freaking years, never mind that the last of his brain cells died out at least tweny years ago. It should be downright ILLEGAL for him to crowd-surf. Enough already.)
NBC's features the downright embarressing pomping of Carrie Underwood introducing whatever matchup happens to be the last of the day as if it's the freaking Second Coming. I've never managed to get through either of these cringe-worthy eardrum-assaulting celebrations of excess without slamming down the mute button- and they are almost worse with the sound down.
Only one of them can be the Most Significant Event in Human History since Moses came down from Mount Sinai with the Commandments. So which is it?
Kind of makes you wonder where football in general is going- if it's still "America's Game" and dominant in the ratings, why all this fake glitz and glam? Do I detect the slightest hint of desperation here?
At least the family is being honest toward the boyfriend- they all love another team to the point that they insist on wearing THEIR jerseys to the dinner table but will not tolerate his. So they are openly jerks who take their sports waaaayyy too seriously. He should know this before he gets too involved with this Nowhere Near Worth It girlfriend.
But there's nothing admirable about the guy, either. When told that he "can't" wear his jersey at the dinner table, he responds by wearing something far more obnoxious than a simple jersey. I can get him refusing to pretend not to be a Raiders fan to avoid "conflicts" with the stupid family. But to respond to "don't wear that" by revealing a blinking-light Raiders sweatshirt is just way too close to giving the middle finger to the other people at the table. You don't look proud of your team, buddy- you look stupid and childishly confrontational. And then you sit there and make little faces like you're trying to quietly pass a stone or really would like to say something if you could work up the nerve, but you can't. Nope- you're just going to sit there and be a passive-aggressive douchenozzle.
So everyone in this commercial is kind of a jackass. Nothing new to see here.
(A Little Trivia: This song was the one my graduating class picked for departing ceremonies when it was time to leave Spaulding High School in June, 1982. The ONLY reason we wanted chose this song was so that we could sing the "I get high with a little help from my friends" part, which we were forbidden to do but did anyway.)
All of the self-indulgent wankers in this ad really wanted to be at that Civil Rights/Out of Vietnam rally, but there was this cool outdoor rock concert on a farm in Upstate New York so hey, priorities.
And when the music stopped, all the males in this ad went on to become hedge fund managers or government employees with massive pensions. A few of them went into teaching public school in New York and took a retirement bailout offer from the state at the age of 55. They've spent the last 25 years touring Europe every fifteen minutes.
The female flower children in this ad went on to earn their MRS degree and now all live in the suburbs of Washington DC or Baltimore or NYC where they raised their 2.5 kids and did all the white bread conformist crap they cursed their parents for doing but justified it by shopping at organic farmers markets and Whole Foods.
Every single person in this ad did extremely well by discarding the "values" of their youth for the siren song of Capitalism and totally sold out way before they reached the age of 30. If they saw someone stuck in the mud today, they might whip out their phones and call AAA, but only after tweeting the oh-so-hilarious situation to all their friends and posting it to YouTube first.
So when they were young they enjoyed free love, cheap and safe marijuana, practically-free college, a soaring stock market and all the benefits a strong labor movement had to offer. Now they sit in their pretentious Tudor suburban palaces dreaming of the Lexus they hope their significant other picks up for them in this year's December to Remember promotion. They all put Bernie Sanders yard signs up last fall and then voted for Trump. And none of them ever, EVER gave a flying damn about anyone but themselves, I don't care WHAT the song says.
BTW, one of the YouTube commentators who clearly is no more than thirty years old posted that he really wants a VW van now. I suggested that he could simulate the experience of owning a vintage VW van by tearing out the back seats and removing the seat belts and heating system of an SUV. To make the experience even more genuine I might have added that he should rig the engine so that it fails to turn over at least fifty percent of the time when the key is turned. No one who has ever owned one of those rusty, unreliable, uncomfortable and unsafe crapbuckets would fantasize about possessing one now, except to use as target practice. With these over-indulged losers packed inside.
I challenge anyone and everyone to read the original lyrics to this Supertramp song and explain to me how any of it has to do with buying stuff online and sending it to the other side of the planet, in the process destroying the brick-and-mortar economy while reducing everything about the holidays to the amount of cash you manage to spend.
And again, the only thing more depressing here than the actual commercial are the comments that follow. I think everyone on the planet is either a paid troll for industry or seriously deranged. Either way, it's awfully sad.
(Hey, remember when you had to wait till Friday morning after Thanksgiving to start spending yourself into debt because TV Told You Too? Well, those dark days are OVER. Black Friday has already begun online! Stop reading this! Get out your credit card and start surfing and shopping! Go Go Go Now Now Now!)
I guess the "bit" this year is that Lexus is going to show us a parade of spoiled rotten little brats having orgasms over luxury cars before transforming into spoiled rotten big brats having orgasms over luxury cars. This is the second one I've seen in the last twenty-four hours, and once again the only message I really get out of them is that I can't wait for this season to be over so we can say goodbye to this horrible dreck for another year.
The "adult" in this ad is kneeling before his new diety- an extremely expensive, totally unnecessary LookAtMeMobile. He's letting his family know that the big, beautiful house and the massive bank account and the trophy wife and trophy kids are great and all but this car makes all that shrink into insignificance because that life, while a fantasy to 99.999 percent of the world's population, was seriously lacking before this car showed up.
So congratulations, you nasty little piece of crap. Your practically-perfect life just got even better. Absolutely heartwarming. Know what else would be heartwarming? A massive gasline break leading to a fireball which turns you and your scummy family into boiling liquid. Your hearts would be warmed for several seconds before they ceased to exist. My heart would be warmed for much, much longer. I know what I'm asking for this Christmas. I don't have a zillion dollars in the bank, so it's not one of these cars.
First- neither of these "parents" seem at all concerned about the condition of the car. Is it really a "minor fender-bender?" Not if they are going to be using "accident forgiveness" for it- you get that ONCE. If it's just a "minor fender-bender," they are paying for it out of pocket and holding off on the accident forgiveness for a major accident. If this kid is talking about accident forgiveness, it kind of implies that this was a serious, costly accident. Which leads us to our second point.
Neither of these "parents" seem at all concerned about the condition of their kid, or if anyone else was involved in the accident, or if anyone was hurt. Just don't give a damn. "The car has been damaged in a non-specific but expensive way? You're grounded. Now go away." Ugh.
(Oh, and if you think you can stomache it, check out some of the YouTube comments. This kid is such a good actor, this kid is so cute, the Dad in the commercial symbolizes everything wrong with American Males today, the Mom is a Rhymes-With-Witch, etc. It's pretty sad. Forget I suggested it- don't check out the YouTube comments. Not worth it.)